img [W2G] Digital Marketing Excutive

Position Title : Digital Marketing Executive
Division / Department : Marketing Division
Product / Brand : Smart Recycling Technology
Location : Bac Ninh
Report Channel : Marketing Manager
Salary Range : Negotiable
Position Summary

The Digital Marketing Executive’s main responsibility is to develop, implement, track and optimize our digital marketing campaigns across all digital channels. This position shall handle all digital marketing such as managing facebook/Instagram/Zalo/Linkedin page, updating website, GDN, SEO/SEM, working with agencies to develop digital campaigns.

Detailed Job Description

Social Media (Mainly Facebook & ICT Forum) (45%)

  • Develop and manage all social marketing tools and activities (Youtube, Facebook, Instagram, Linkedin, Zalo, Forum…)
  • Create social media strategy to leverage our brand
  • Writing marketing content for all social media and maintaining activity on these pages
  • Work with other team to build content and maintain our social media channel 

GDN/SEO/SEM (20%)

  • Plan and execute GDN, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Work with other team to build and maintain our digital activities
  • Brainstorm new and creative growth strategies

Web management (20%)

  • Execute websites, update information, content adjustment
  • Work with other team: creative, product, promotion… to develop website
  • Analytics to tracking the effectiveness and propose improvement 

PR & Communication (15%)

  • Plan and execute PR activities
  • Write PR articles if needed and work with publisher to air PR articles

Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs), providing monthly, weekly reports

Other duties & responsibilities may be required and/or assigned as necessary

Qualifications & Experience

Qualifications

  • At least 2 years experiences in digital marketing, especially in Social media management
  • Bachelor degree marketing, business or a related field
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • High proficiency in spoken and written English is a must. Solid writing & communication. 
  • Computer literate (very good skill in Microsoft Office software, Excel, Words, Powerpoint)
How to apply

Apply by email to ukay@auto-tech.vn
Application Due Date: 15 June 2022

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